REDKEN Root Lifter Volumizing Spray Foam | For All Hair Types

The Redken Volume Collection offers a range of hair care products designed to provide volume, thickness, and fullness to the hair. This product line includes the Root Lifter, Root Tease, and Volume Maximizer.

The Root Lifter is a volumizing spray foam that adds all-over body and thickness to the hair. It is suitable for all hair types and provides medium hold. To use, shake the can well and apply the product to towel-dried hair, focusing on the roots. Blow-dry the hair with a round brush for maximum volume and lift.

In comparison, Redken's Guts 10 product contains the same formula as the Root Lifter, but the packaging and name were recently updated to the Root Lifter. Both products are suitable for all hair types and provide the same benefits.

When using the Root Lifter, it is recommended to apply the product to damp, towel-dried hair for the best results. Blow-drying the hair with a round brush or tipping the head upside down can further enhance the volume and lift.

Regarding sustainability, Redken is focused on reducing the amount of virgin plastic used in its packaging and shifting to more sustainable materials such as post-consumer plastic, cardboard, and aluminum. Additionally, 3 out of 4 Redken haircare products are made in factories that use renewable energy.

In 2023, 156 Redken products were certified by Cradle to Cradle, an independent standard that assesses the safety, circularity, and responsibility of materials and products. This certification helps inform consumer choices and promotes transparency.

Redken is also on a mission to ensure that the hairdresser's chair is an LGBTQ+ safe space. The brand provides free virtual on-demand education to hairdressers to support this initiative.

The Best Sellers and What's New sections on the Redken website allow customers to explore the brand's latest offerings and top-selling products. Customers can visit the store to browse the full range of Redken hair care solutions.

In summary, the Redken Volume Collection offers a range of products designed to provide volume, thickness, and fullness to the hair. The Root Lifter is a standout product in the line, suitable for all hair types and easy to use for maximum volume. Redken is also focused on sustainability and creating an inclusive environment for all customers.

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